Business development, ventas, marketing

Gia*** ***** (XX años)
Business Director Iberia en Cynosure
EAE Business School
Barcelona,
Barcelona
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Experiencia
Business Director Iberia
Cynosure
jun 2021 - Actualmente
- Accountable for building sales strategical plan and ensuring it execution across all territories toward goals and objective achievement while facilitating pro-active contracting for the contribution of other matrixed teams.
- Managing sales resource utilization, and act as escalation point for contracting issues. Partnering closely with Marketing, Clinical Eduacation, Service and Finance, to monitor KPIs and drive the business forward.
- Monitoring competitor activity and products.
- Maintaining knowledge of new developments in the medical device healthcare regulation, anticipating potential negative and positive impacts on the business and adapting strategy accordingly.
- Developing new customer acquisition strategies.
- Keeping up-to-date with the latest clinical data supplied by the company, and incorporating in customer pitch and material.
- Ensure efficient work plans, including clinical, marketing and sales teams. 
- Ensure SalesForce CRM tool is kept up to date.
- Design and implement a strategic business plan that expands company’s customer base and ensure its strong presence.
- Identify emerging markets and market shifts while being fully aware of new products and competition status.
- Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs.
- Prepare and deliver regular updates (forecast, budget, sales) to country management team and to International Leadership Team.
- Manage internal stakeholder relationships with collaboration and positivity.
- Ensure all team members have access to and leverage competitor information; ensure training attendance.
- Setting sales targets for individual reps and team as a whole, in line with country forecast and budget.
- Achieve growth and hit sales targets by successfully leading the sales team by:
• Recruiting talent with wider organizational fit
• Target setting
• Objective setting and weekly 1:1 sessions with sales team
• Coaching and performance management (including field co-rides)
Business Development Manager
Xpeer
sep 2020 - jun 2021
- Engaged in executive business introductions, sales hunter, pipeline builder, deal closer and account aftersale director. 
Setting up sales strategy, marketing & sales messaging, CRM, target account lists, prospecting strategy and social media presence. 
- Implementation of executive plans by hunting Major Brands to secure meetings/demos for my founder entrepreneurs to pitch their solutions with both short-term and longer-term engagements depending upon the needs of the client company. 
- Account Director to ensure client satisfaction upon completion of sale until launch of the client project, scheduling meeting milestones and securing internal resources to ensure the client’s project success.
- Analysing marketing and competitors' trend and reporting data and KPI. Designing and implementing commercial and operational plan to promote the attainment of goals.
- Generating leads by identification of new opportunities and converting these into business; developing a growth strategy in accordance with the Management.
- Research, scout and build profitable and enduring client relationships by understanding their business needs.
- Providing clients with strategic consultancy to achieve their goals through digital and marketing initiatives.
- Representing a key contact for existing clients ensuring their satisfaction: by making presentations on solutions and services that meet or predict clients' future needs, organizing ad hoc meeting and follow up.
- Working with cross functional team (CME, Editing, Digital, Project Managers) as well as the marketing team to develop proposals with attention on clients needs, concerns and objectives.
- Leading project end to end, coordinating and motivating project team to complete them according to budgets, schedules and quality standard.
- Ensuring projects are procured in accordance with management guidelines and procedures.
Stay up-to-date regarding market and technology developments.
Commercial Executive
SSTI Medical
ago 2018 - ago 2020
- Surfacing new business opportunities through a combination of hunting and nurturing for the development and execution of market access focused on SaaS Products for Pharma Industry, Medical Device equipment, Healthcare and Medical Imaging
- Accountable for managing engagements with existing and new clients building trusted relationships and delivering value proposition meeting their objectives
- Understand stakeholders needs and requirements thanks to my Products & Services knowledge
- Provide appropriate solutions performing Marketing and Demos activities on both web sessions & face to face meetings to improve the long term business client experience
- Self-motivated, target driven and accustomed to operate in fast-moving and challenging environments being able to work autonomously or jointly in team, taking full control and responsibility for achieving company's targets defining and implementing sales and growth strategies toward key customers
Marketing & Clinical Sales Manager
ESAOTE Spain
ago 2014 - ago 2018
- Average +15%/year by developing sales strategies focused on Up & Cross Selling while leading and supporting both Company Sales Team & Channel Partners success driving uptake of new and existing products
- Building and managing affiliate's efforts to develop a successful commercial launch and life cycle by leading market access activities engaging with key Stakeholders - KOLs, Pharma Companies, Distributors and Dealers - to achieve and exceed goals according to the established Company's KPIs
- Customer centric with experience in leading projects and diverse & multicultural teams overseeing the day-to-day work and operations for identifying customer needs
- Managing tenders, attending and organizing trade exhibitions, conferences and meetings while representing both competency in Company and competition products for assessing data to determine how to increase sales and expand client base
International Sales & Product Representative
ESAOTE Italy
jun 2007 - ago 2014
- Travelling extensively for Sales, Product presentation & training and Clinical activities assisting KOLs and customers in both daily routine and operating room thanks to my can-do attitude, resourcefulness and hands-on capabilities
- Working closely and in collaboration with R&D, Marketing and Business Divisions
- Developing Sales strategies while being able to articulate Technology, Service and Product positioning to both business and technically oriented prospects throughout the full sales cycle. Self-motivated and comfortable working in a fast-paced environment
- Successfully developing and coordinating necessary evidence generation activities with Distributors and Dealers overseeing their performance with the aim to provide both secure sales and quality level to customers and consumers
- Attending trade exhibitions, conferences and meetings representing both competency in Company and competition products amongst other things
Formación
MBA Master Degree
EAE Business School
oct 2018 - abr 2020
Executive Master in Business Administration of companies to address topics such as managerial skills and abilities, finance, strategic resources and an analysis of the global environment and markets.
Develop necessary competences in the direction of a company project of any sector, with a clear objective: to lead the organization towards the development of competitive advantages thanks to its knowledge and decisions that are sustainable over time.
Entrepreneurship and internationalization are also two focuses of knowledge with special prominence in this Master.
Communication, Problem Solving & Strategic Coaching Course
STC S.r.l - Nardone Group
oct 2010 - may 2011

          
          
Engineering Master Degree
Università degli Studi di Firenze
sep 2000 - mar 2007
Industrial Electronics & Automation Engineering
Idiomas
English - Fluent
Spanish - Fluent
Italian - Native