Business development, marketing, research, insights, product
Mar*** ***** (XX años)
Business development director en Bilendi Spain
Unversidad de Buenos Aires, Argentina
Madrid,
Madrid
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Experiencia
Business development director
Bilendi Spain
may 2019
-
jun 2020
• Responsible for the local development of the company in Spain for market research. • Development of new accounts and business opportunities. • Client service management, building and maintaining successful relationships with prospects and existing customers. • Focus on objectives and economic results. • Follow-up of clients, and portfolio of contacts generated at “cold doors”. • In addition to the commercial role, leader of the project team. Clients: digital and media agencies, marketing and advertising agencies, research institutes, advertisers and startups, and FMCG / Services clients.
Client Manager/ Innovation & Marketing
Ipsos Spain
jun 2016
-
may 2019
• Commercial and research management for marketing and innovation • Identify the client's needs, business objectives, advisory role and executive results analysis. • Oral presentations and creation of executive reports, for external and internal client. • Leader of online quantitative communities. • Responsible for the creation of a qualitative and quantitative interdisciplinary team. • Management of PM teams assigned to projects. Member of the marketing team and innovation with a focus centered on the client. Large client accounts from food and beverage, fashion, cosmetics, services, technology, retailers and entertainment market.
Account Manager / Innovation & Marketing
Ipsos Argentian
feb 2011
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jun 2016
• Manage client relationships and identify opportunities in the marketing and CMI area • Identification of commercial problems, research solutions, even insightful recommendations. • Presentations to external and internal clients. • Leader of an own team of project managers (assigned for each project or account). Reporting to the Management of Innovation & Market Understanding: in charge of main local and regional FMCG LATAM accounts, services, cosmetics, retailers and technology for the Marketing and CMI departments.
Executive management
Kantar Millward Brown
abr 2008
-
nov 2010
• Technical work and project management: design of the questionnaire, data analysis, report and presentation of results. • Communication with the external and internal client. • Main accounts of FMCG, food and beverages.
Formación
Sociology Lic. degree
Unversidad de Buenos Aires, Argentina
mar 2005
-
feb 2013
Idiomas
English - High level, oral and written.
Spanish - maternity language
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