Comercial interno portugal

Die*** ***** (XX años)
Regional Manager en Empresur SA
Instituto Primo Capraro
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Experiencia
Regional Manager
Empresur SA
ene 2020 - Actualmente
• Responsible for San Carlos de Bariloche, San Martín de los Andes, El Bolsón, Esquel & Puerto Madryn branches.
• Responsible for the general branch administration, including HR related activities such as hiring, training, coaching and salaries.
• In charge of all marketing initiatives such as expanding the commercial footprint, marketing campaigns, special promotions, clients benefits and competitors analysis, branches sales and product commercialization; all while keeping in compliance to norms central branch standards.
• Successful home office implementation and focus change during the Pandemic in all branches.
• Coordinate and implement the change of focus towards collections. • Customer service responsible in all branches.
Branch Manager
Empresur SA
nov 2015 - dic 2019
• Responsible for the general branch administration, including HR related activities such as hiring, training, coaching and salaries.
• Ran periodic meetings with the commercial, credits, collections and administrative departments to monitor the performance, and the implementation of key company programs.
• Completed daily, weekly and monthly follow ups with the sales team to assess performance and delineate the company’s strategy. Planned, monitored and reviewed the account executives’ performance related to their objectives. Responsible for the on the job training.
• In charge of all marketing initiatives such as expanding the commercial portfolio, marketing campaigns, special promotions, clients’ benefits and competitor’s analysis, branch sales and product commercialization; all while keeping in compliance to the central branch standards.
• During the last year I was able to increase the branch growth by 6%, 11points above the national median.
• Accountable for the development of strategies for prospects search in order to increase the client’s portfolio.
• Under my direction the branch achieved the highest new client acquisition rate for the company while also obtaining the lowest error rate for the onboarding process. Best branch during the years 2017 and 2018 in the compliment of credit politicizes with the lower error rate, less than 1%.
• Closed more contracts with retail commercial entities than any other branch in 2016 and 2017.
Business Development Manager
Super Clin SRL
jun 2014 - mar 2015
• Responsible for all Wholesale portfolio management of cleaning products, chemicals & pumps, papers and accessories.
• Motivated and lead the sales representative team, their corresponding objectives quotas, commissions and incentives for the assigned territory. • Monitored sales representative’s progress to achieve their general objectives. Developed, implemented and supervised the representative’s route plans.
• Accountable for the territory management (that included 6 different cities), customer portfolio and profitability. Product share and cross sales.
• Developed and implemented marketing monthly initiatives, special offers and new product launches.
• Achieved 90% to 100% of all objectives proposed by management.
• In charge recruiting, training and developing of the team members, fleet control and policies monitoring.
• In control of On The Job and room training and follow-up of mandatory online training required by the international suppliers. Completed customers and Shops audits to evaluate and improve sales representative’s performance.
Distribution Executive - Tobacco Company
Distribution Executive
Philip Morris ARG
may 2007 - abr 2014
• Maintained market competitiveness, share and volume growth of all company brands in the western region composed by 3 provinces (More than 25 cities with four Distributors accounts).
• Increased the efficiency of the distribution network (B2B), enhancing this way the market opportunities to consolidate the competitive advantage.
• Responsible for workshops and on the job training to distributors sales force in order to increase sales and profitability. Also responsible for new product releases, sales marketing cycles, point of purchasing, permanent point of sale materials and company strategies.
• Developed trusted and solid and long-term relationships with retailers and customers to consolidate brands.
• In charge of monthly distribution control, share, stock and sales.
• Managed special sales events and new products launching campaigns. In control of marketing management to implement the sales cycle and partnership marketing engagement.
• Retail census, market share analysis, competition monitoring, legal control and counterfeit. Control and implement the retail programs.
• Consistently achieved 100% of monthly distribution quota for all partners and launches.
• Implemented and monitored a new IS the EZD´s in compatibility with the company needs and strategy.
• Developed a dashboard for the company to track all regional sales, used to track KPI progress.
Sales Trainer
Philip Morris ARG
nov 2004 - abr 2007
• Graduated as a Philip Morris Sales Organization Development Trainer & Trainer by the Fleet Safety Council in Richmond, Virginia, US.
• Responsible for the development, implementation, control and evaluation of more than 57 training courses for the national sales team and new employees (Area Sales Supervisor, Merchandisers, Distribution Executives, Sales Mangers and more).
• Trained more than 150 drivers in the country in “Defensive Driving” while performing all my other responsibilities.
• Created a new and unique DB used by the Sales Department to create statistics about trainings, their effectiveness and to help management with decision making process.
• Completed more than 750 training hours, with 800 employees trained on class and on the job.
• Lead companywide workshops including Merchandising skills Workshop, Retail Census, Retail Program, Defensive Driving Course, Front Office Reporting Tool, Sales & Merchandising System, Enhancing Distribution Effectiveness, Sales Management Workshop, Distributor Profitability Analysis and more.
Merchandiser
Philip Morris ARG
oct 1998 - oct 2004
• Responsible for all marketing and merchandising activities developed at the more than 150 points of sales in the associated region, covering three Provinces on the western Patagonia.
• Accountable for the negotiation and signing of contracts for the placement of permanent point of sale materials on the retail, its maintenance and payment of bonuses. Building this way a long term relationship with retailers.
• Coordinated monthly more than 15 different points of sales (share of market) audits to evaluate the evolution of the company’s regional market share.
• Monitored and reported distributor’s performance to the company HQ. On the Job Sales Force Accompaniment.
• Increased our brand marketing presence by 30% within the first 2 years.
Formación
Técnico Superior en Administración de Empresas
Instituto Primo Capraro
mar 1997 - dic 2002
Técnico en administración y desarrollo de negocios en empresas.
Idiomas
Español - Nativ
Portugues - Proficient
Ingles - Proficient