TRADE MARKETING MANAGER (CATEGORY & CHANNEL DEVELOPMENT)

No Relocation Assistance Offered #  - Bangkok, Bangkok, Thailand Who We Are Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet.
Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team!   Job Title.
Retail Category Manager / Trade Marketing Manager Report to.
Retail Category Marketing Manager (Team Leader) Location.
Klongtoey, Bangkok, Thailand Job Purpose.
Own Category growth by channel, also category/brand communication with shoppers.
Be responsible for.
Growth ideas for responsible categories by channel.
Guideline for Assortment & Placement & POP / communication in-store.
Go-to-Market plan.
Responsibilities.
Develop & implement activity ideas to drive growth for category/brand in each channel.
Implement analysis required for category review, by channel.
Develop Assortment Strategy – by channel.
Develop Placement Strategy – merchandising guideline & planogram, by channel & by customer.
Adapt communication materials for all touch points.
Develop budget guideline – covering brand activity, joint-business-planning/shopper programs.
(Allocate in-store investment & media vehicles across customers).
Go-to-Market plan - based on input from marketing, develop ‘category/channel-oriented’ go-to-market process & selling story.
Also tracking performance of new product launch during the first 3 months.
Be a part of joint-business-planning process.
Internal – customize category/brand insight from Mktg to be ‘by channel’, with adding on growth activity idea.
External - attend the meeting with customer, present Category & Brand growth plan and actively participate in discussion.
Qualifications.
Master or Bachelor Degree in business or related field.
Trade Marketing / Shopper Development experience in FMCG sector Strong influence/negotiation, consumer/customer focused, teamwork & collaboration and good English proficiency.
Consumer & Shopper Insight, Category Management, Trade Understanding.
Our Commitment to Sustainability With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact.
We are determined to position ourselves for further growth as we act on our Sustainability & Social Impact Strategy.
Our Commitment to Diversity, Equity & Inclusion Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.
Equal Opportunity Employer Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities.
Please contact with the subject "Accommodation Request" should you require accommodation.
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