Inbound marketing · content management · marketing and communication

As Inbound and Content Manager my tasks are related to the content marketing process: defining the content and social media strategies, designing the content calendar, coordinating the creation of relevant content for our target audiences and supervising its proper distribution via our online channels in order to ensure the correct implementation of the defined strategies. 

Besides, I do edition tasks to make sure that every piece of content created is SEO optimized, that it maintains consistency with our desired brand tone and voice, and that it's appealing to our audience. 

Other content related projects I also lead: the creation of landing pages, the creation of a guide for SEO purposes, coordinating the translation of the website to several languages, etc. - so I work closely together with the IT and UX department of the company. 

From the communication part, I coordinate Signaturit's participation in several events, I organize our own events and I also work closely together with our PR Manager.

Tools I use on a daily basis: HubSpot, Google Drive, Slack, Localize, InVision, Hootsuite, Social Media (Twitter, Facebook, LinkedIn, Instagram & Google+), SEMrush and Google Analytics. I'm also familiar with Jira and Confluence. I also have basic knowledge of HTML.

Responsible for managing events organized at itnig by both internal and third party. PR duties.
As part of my responsibilities at itnig I organized the first three editions of the pre-acceleration program Startup Next in Barcelona. Startup Next is an initiative of Up Global, which in 2015 became part of Techstars.

While at itnig I was responsible for Communication, Social Media and Events. I participated in the design of the communication and social media plan and took care of carrying out execution, ensuring proper and consistent implementation across all communication channels.

My main responsibilities were:

· Develop, launch and measure the results of the weekly newsletter.
· Design and implement the content plan for itnig’s blog and promote it through our social media channels. 
· Produce content and monitor the content quality of our contributors (other employees).
· Daily update of our social media channels and measure the results of campaigns, suggesting appropriate changes to improve and achieve the objectives.
· Maintain the consistency and update all itnig profile information on any external platforms (AngelList, Crunchbase ...)
· Establish and maintain collaborations as media partners with other companies related to the entrepreneurial world in Barcelona (4YFN, Smash Tech, ApiDays Mediterranea, Airbnb).
· Corporate communication and relationship with the media. PR duties. Writing press releases.

Accountant related tasks.

Market research tasks for Spanish companies interested in exporting products or services to Germany.

Auditing related tasks.