NESPRESSO - DATA ANALYST, BARCELONA

Nespresso - Data Analyst
Position Snapshot:

- Location: Esplugues de Llobregat, Barcelona, Spain
- Type of Contract: Permanent
- Business: Nespresso

The Role:

Provide insights to improve the consumer experience and business results by collecting, combining and translating data on customers (behavior), consumers, prospects, market and competition, both B2C and B2B.

We offer you:

We offer more than just a job. We put people first and inspire you to become the best version of yourself.
Great benefits including salary and a comprehensive social benefits package. We have one of the best pension plans on the market, as well as flexible remuneration with tax advantages: health insurance, restaurant card, mobility plan, etc.
Personal and professional growth through ongoing training and constant career opportunities reflecting our conviction that people are our most important asset.
Hybrid working environment with flexible working scheme. Our state-of-the-art campus is dog friendly and equipped with a medical center, canteen and areas to co-create network and chill!
Recreation activities such as yoga, Zumba, etc. and a wide range of volunteering activities.

What youll do:

- Collect, combine and analyse insights - Define indicators to ensure the measurement of results
- Collect and combine external data (e.g. market trends, consumers and competitors) and internal data (e.g. channels, key campaigns and ongoing programs)
- Update the database with all internal and external data and clean, maintain and enrich the database to optimize data quality
- Perform (adhoc) analyses (deep dives) based on data on e.g. segmentation for B2C and B2B channels, regions and sales channels, both reactively and proactively
- Develop forecasting predictive models to generate long-term insights

- Provide insights - Translate data from analyses requested by all departments into actionable recommendations for all business initiatives, e.g. the consumer journey strategy, campaign management
- Assist channels in their forecasting activities

- Standard reporting - Provide periodic reporting on key KPIs and expected developments to MT stakeholders, sales channels and HQ, e.g. data on active base, average consumption and channel preference
- Complement reports with bottom-up channel views
- Monitor and report relevant trends within the database and communicate them within the organization on regular basis
- Provide evaluation reports of consumer experience campaigns

What will make you a great fit?

- Education:
- University degree in Mathematics/Statistics/Econometrics/Quantitative Marketing or similar

- Professional experience: - Minimum of 2-3 years experience in data mining/ CRM/ Direct Marketing
- Proven competency in project management
- Knowledge of SPSS/SAS or similar statistics package, and Cognos / SQL or other data query tool
- Analytical experience using software tools in a business oriented environment
- Fluent in Spanish and English

- Preferably also:
- Experience with geoanalytical software (Regiograph, Mapinfo, etc)
- Experience in retention activities and churn risk modeling
- Experience with campaign management tools

About Nestlé

We are Nestlé, the largest food and beverage company with brands including KitKat, Nescafé, Maggi, Purina, among many others. We are approximately 275,000 employees strong, motivated by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity and respect for our future. With more than CHF 94.4 billion sales in 2022, we have an expansive presence, with 344 factories in 77 countries.

SQL, Cognos

SQL, Cognos