DIRECTOR STRATEGIC MARKETING, NIPOCALIMAB CIDP LAUNCH LEAD (NEUROSCIENCE)

Johnson and Johnson is recruiting for a Director Strategic Marketing, Nipocalimab CIDP Launch Lead (Neuroscience), located in Raritan, NJ.
At Johnson & Johnson, we believe health is everything.
Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal.
Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.
Learn more at https://www.
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The Director Strategic Marketing, Nipocalimab CIDP Launch Lead will provide leadership and oversight of the launch of our Neuroscience Autoantibody mediated indications, including Chronic Inflammatory Demyelinating Polyneuropathy (CIDP), and will be a strong partner with the Autoantibody Leadership Team, R&D, and the Regions to deliver our innovative therapies worldwide.
Key Responsibilities.
Develop global launch strategy and deliver launch activities in Autoantibody Neuroscience indications, with emphasis on CIDP and future innovations.
Leverage R&D, GCSO, and key regional partners to co-create and execute key activities to deliver successful launch.
Assess multi-stakeholder insights and identify key unmet needs; engage with external stakeholders to appropriately support market shaping activities.
Assess multi-stakeholder insights and identify key unmet needs; engage with external stakeholders to appropriately support market shaping activities.
Develop strategic imperatives and go-to-market priorities to address needs regional; develop and own the integrated GTM plan with detailed global budgets.
Shape and deliver core commercial launch readiness deliverables including core asset themes, CIDP positioning, message platform, market shaping (unbranded) and brand campaign, and creative brand book.
Proactively partner with R&D, regional leadership, and key cross-functional partners (medical affairs, market access, Finance, Supply Chain, Regulatory) to provide input into product development decisions, labeling, supply etc that supports commercial launch strategy and lifecycle management investments.
Collaborate with R&D and Medical Affairs to ensure robust publication plans and enduring/differentiating data generation aligned to global strategy.
Liaise with Market Access in development of value propositions to support/bolster access and adoption in the regions.
Partner with Precision Medicine to identify new innovation for earlier and affordable diagnosis, disease progression monitoring and implement technology-enabled solutions to improve patient outcomes.
Partner with key cross-functional team members (Analytics, Finance, Competitive Intelligence, Supply Chain etc.) to develop differentiating Target Product Profile (TPP) informing commercial forecast valuation models.
Lead business case assessments and governance milestones, as applicable, supported by Analytics, Medical Affairs, and R&D, to maximize value of Nipocalimab in neurology.
Oversee and drive global marketing, medical, access, and digital health activities, including budgeting, resourcing, and measurement.
Effectively navigate the J&J network to establish relationships, mutual respect and credibility to advocate for resourcing critical Neuroscience Autoantibody launch activities.
Lead/represent commercial view through governance process, including Neuroscience Review Board, the Development Committee, Investment Committee, and Group Operating Committee.
Lead the Global Commercial Team (GCT) with representation from NA, EMEA, AP, LA and other key stakeholders to develop and execute global commercial strategies, organizational launch readiness, indication sequencing, etc.
Attract, retain and develop best-in-class talent, create an inclusive environment and advocate to advance your development.
Qualifications Education.
A Bachelor's Degree (required) MBA, PharmD (preferred).
Experience and Skills.
Required.
10 years of broad based commercial pharmaceutical or healthcare experience; including inline and pipeline management, and launch strategy and execution.
Success in leading and executing a pharmaceutical (biologic) integrated launch brand.
Neuroscience experience or demonstrated scientific and market learning agility in a high-paced environment.
Understanding of the drug development process with R&D process or ability to learn how to effectively operate in a matrixed to shape continued collaboration.
Successful track record in leading and/or managing across multiple functions (sales and marketing, medical affairs, analytics, market access, business development, operations and supply chain).
Demonstrated success effectively managing resources and investments to maximize impact, including facility in leading teams to strong business and portfolio recommendations based on sound, insightful, qualitative and quantitative decision-making approaches.
Demonstrated leadership ability to successfully work across functional and geographic boundaries, preferably across multiple countries/market types/access models.
Proven strategic thinking and strategic commercial skills across product and lifecycle.
Preferred.
Effectively influencing portfolio strategies based on perspective to future unmet need, ideally, Autoantibody-driven disorders, Neurology, Movement Disorders.
Experience working with market access, medical affairs, or sales leadership.
The base pay range for this position is $ to $.
The Company maintains highly competitive, performance-based compensation programs.
Under current guidelines, this position is eligible for an annual performance bonus.
The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation’s performance over a calendar/performance year.
Bonuses are awarded at the Company’s discretion on an individual basis.
Employees may be eligible to participate in Company employee benefit programs such as health insurance, savings plan, pension plan, disability plan, vacation pay, sick time, holiday pay, and work, personal and family time off in accordance with the terms of the applicable plans.
Additional information can be found through the link below.
Information on benefits can be viewed by following this link.
https://www.
areers.
nj.
om/employee-benefits Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.
areers.
nj.
om.