Marketing, sales and e-commerce manager

Sales & Media department: Responsible for the sales and advertising strategy for global Amazon accounts.

• Creating and managing paid search (AMS) campaigns for international clients in EU5 Markets (UK, DE, IT, FR, ES)
• Analyzing marketing and advertising spend and ROI optimization strategies for eCommerce
• Planning and managing price discount promotions for seasonal events (e.g. Black Friday, Prime Day, etc).
• Amazon search engine optimization.
• Budget planning and reporting.
• Internal company pitch and sales trainer. 
• Tradeshow representation for WTC all throughout Europe.
• Special focus on acquiring and on-boarding new clients. 
• Full Amazon certification and usual work tools include: AMS (Amazon Marketing Services),  VC (Vendor Central), Amazon DSP (Demand-side Platform).

•	Leading all data-driven products from segment marketing perspective: MBB, Homenet and all data monetization opportunities. 
•	Defining alongside our senior product team optimal user experience, sales flow, channels, and all touchpoints/processes reaching our final data customers.
•	Responsible for preparing the launch of future innovative products in our home market such as Smart Home products and IoT opportunities from the initial market research stages to the final go to market executions.
•	Leading the data virtual team and overseeing all data related product performance and consumer perception measures ensuring best possible results.

•	Led the launch of Vodafone You in Hungary from segment marketing perspective and the Youth Virtual Team. 
•	Responsible for the definition of yearly segment marketing plan aiding senior management. 
•	Leading all customer inflow driving activities: promotional activity/portfolio modifications.
•	Led the creation of the new Vodafone youth handset platform creating a new way of generating visibility and funds. 
•	Ongoing responsibility of the continued improvement of segment performance: customer inflow and consumer satisfaction KPIs.

•	Working in a fast-paced environment delivering objective-oriented results inluding revenue growth, contract renewals and new opportunities.
•	Building a solid client base, nourishing day-to-day client relationship within a portfolio of assigned national and international accounts on a C-level. 
•	Managing the product life cycle of our solutions making sure that both client and internal teams are coordinated at all times.

Times Higher Education (2013): #1 Spanish University.

All courses taken completely in English and a semester abroad is compulsory. The main subjects revolve around International Business, Economics and Marketing.