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TRADE MARKETING SPECIALIST W/GERMAN

Madrid - Madrid

Descripción de la oferta de empleo

Do you love having fun and enjoying every second? This is how we believe work should be!
The Marketing department is waiting for you!
What can we say about us? We are flexible, dynamic, and always up to date with what’s going on out there and we have the best teams in our offices!
We create experiences, smile! You found us!
As part of the Consumer Engagement team, the Pepe Jeans Consumer Engagement Manager will be responsible for:
Execution of the seasonal brand calendar across the retail and wholesale channels, deploying budget resourcefully and creatively to ensure maximum value and output
Implementation of the Go-To-Market strategy in the retail stores maximizing connection with the consumer
Planning and execution of clie nteling activations to drive traffic and retention in our stores, including events, special experiences, and gifting campaigns
Coordination of communications related to retail activations, promotion and services, through Social Media, Online Ads, CRM to acquire and engage consumers, and ultimately boost sell out.
Working closely with Retail and Wholesale stakeholders, optimizing the Consumer Journey to increase brand experience, retention, and sales performance
Acting as key liaison for all wholesale Co-op marketing negotiations, ensuring a digital-first strategy that maximizes both paid and organic opportunities in real time, ensuring consistent brand image and messaging across all POS and all communications.
Working closely with internal stakeholders e.g. Visual Merchandising, Digital Marketing, Content Marketing, Retail Operations, Area Managers and Merchandising
Negotiate marketing plans with Brick & Click Wholesale Key Accounts. Execute these plans activating Social Media, Ecommerce visibility & performance, CRM, events and other offline tools within our main Department Store partners
Coordinate with internal stakeholders during the process (sales teams, customer service, Merchandising, Digital Marketing, Creative Services)
Market research and benchmarking
Development and execution of third-party partnership opportunities to increase brand awareness and consumer acquisition: fairs, shows, festivals, corporations, associations, NGO’s.
 
This position will be reporting to: Global Head of Marketing and Consumer Engagement
 
 
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Detalles de la oferta

Empresa
  • OFFICE AWWG
Localidad
Dirección
  • Sin especificar - Sin especificar
Salario
  • Sin especificar
Fecha de publicación
  • 13/09/2021
Fecha de expiración
  • 12/12/2021
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